JAKARTA – The discourse on granting naming rights to bus stops to political parties (parpol) launched by the Governor of DKI Jakarta Pramono Anung has reaped rejection. Member of Commission A of the DKI Jakarta DPRD from the PSI Faction, Kevin Wu, assessed that the idea was not appropriate to be applied to public facilities.
According to Kevin, the use of party names at bus stops or stations has the potential to cause public resistance. He assessed that public spaces should remain neutral from practical political interests.
“It’s funny that we political parties can put names on bus stops and other facilities. But, I think this is an inappropriate step. Because these bus stops and stations are actually public facilities, and the public is not necessarily in agreement with the presence of political party names there,” Kevin told reporters, Wednesday, April 15.
Kevin reminded that this step could have the opposite effect on efforts to bring political parties closer to the community.
“In fact, it will be counterproductive to the effort to bring political parties closer to the community because people feel antipathy,” he said.
Apart from the social aspect, Kevin also touched on the potential problems from the regulatory side. He referred to the Regional Regulation Number 8 of 2007 concerning Public Order which restricts the installation of party attributes in public spaces.
“Even that has a duration limit, so it is not in the long term. So, the DKI Provincial Government needs to consider the sociological and legal aspects first before implementing this policy,” he explained.
Kevin understands the need of the DKI Jakarta Provincial Government to increase the local original income (PAD). However, he assessed that there are still many other options that can be developed without triggering polemics in the public space.
Kevin also encouraged the optimization of the transit oriented development (TOD) concept, which has been frequently discussed in the DKI Provincial Government environment. According to him, the integration of transportation with the area around the bus stop and station can increase the number of users, which ultimately has an impact on revenue.
“Not only that, now at many bus stops and stations there are also stalls that can be rented. This must be developed. How does the DKI Provincial Government attract more tenants to enter,” he said.
“Furthermore, what is the layout of the stations and stops so that the flow of passengers entering and leaving is optimal for tenants to sell. In fact, there is still a lot of open space to attract advertisements from private companies in Jakarta,” continued Kevin.
Previously, the Governor of DKI Jakarta Pramono Anung explained the discourse that allows political parties to buy the right to name Transjakarta stops.
The naming rights discourse previously emerged as one of the strategies to increase non-APBD funding sources, as well as encourage collaboration between the government and the private sector and other parties in the development of public transportation services.
Pramono revealed that his party was preparing more detailed rules regarding the naming rights scheme for public transportation stops. This scheme even opens up opportunities for various parties, including political parties, to be involved.
“Of course, we will make more detailed and detailed rules for this naming rights,” said Pramono in East Jakarta, Tuesday, April 14.
According to Pramono, Jakarta as a global city needs to be open to various innovations, including in the management of public spaces and the potential for cooperation with external parties.
However, the DKI Provincial Government will not release this policy indefinitely. Pramono ensures that there will be strict regulations so that the naming of the bus stops does not damage the city’s face.
“The most important thing is to maintain comfort, security, and beauty. Of course, the naming rights that will be given must not interfere with the beauty of the city, and we will arrange it for that,” he said.
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