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Home»Explore by countries»India»‘Hi friends’: Modi’s curious campaign to win over Gen Z | India Election 2024 News
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‘Hi friends’: Modi’s curious campaign to win over Gen Z | India Election 2024 News

By IslaAugust 8, 20261 Min Read
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For Gen Z in India, PM Narendra Modi is trying to become an unlikely friend through late-night Instagram reels. Modi and the ruling BJP have taken a curious approach to social media as they try to win over Gen Z following the recent Cockroach Janta Party-led protests.

Published On 8 Aug 20268 Aug 2026

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